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Case study

Pittman Investigations

An Elementor build for a New Bedford private-investigation agency: discreet and phone-first, with a free-consultation call to action on every screen and an online retainer-payment flow for existing clients.
IndustryLegal
My roleDesign and Development
Year2024
Pittman Investigations home page: headline reading Uncovering the Truth with Personalized and Discreet Investigation Services, over a dark surveillance-desk photo
Results

Four steps, no mystery.

The numbers it launched with.

93/100

PageSpeed, desktop

60/100

PageSpeed, mobile

0ms

Total Blocking Time, desktop

100

Best Practices, both platforms
Live PageSpeed Insights reports, August 2026.
The Brif

People contacting a private investigator want discretion

Pittman Investigations is a private-investigation agency in New Bedford, Massachusetts, working for individuals, businesses and legal professionals across surveillance, criminal and civil investigations, risk management, income verification and litigation support.

People reaching out to a private investigator are usually dealing with something stressful and private. The site had to feel discreet and credible, make a free telephone consultation the obvious first step, lay out the services plainly, and give existing clients a way to pay a retainer online. Local visibility around New Bedford mattered too.

What I did

A custom theme built around

  • Elementor build with the phone number pinned in the header and a free-consultation call to action repeated down the page
  • A services list covering surveillance, criminal and civil, risk management, income verification and litigation support
  • A "Make a Payment" path for existing clients to send a retainer
  • A "no obligation, confidential and secure" reassurance block, with the retainer terms stated plainly
  • Real client testimonials in a rotating panel
  • LocalBusiness and FAQ schema, metadata and Open Graph aimed at "private investigator New Bedford MA"

Desktop is clean

Desktop is clean

Desktop Performance is 93, with Best Practices at 100, blocking time at 0 ms and layout shift at 0.031. First Contentful Paint and Speed Index are both around a second.

Straight talk: mobile Performance is 60, the lowest in this set. Scripts and layout are fine, blocking time is 20 ms and layout shift is 0.077. The problem is paint time. The dark full-bleed hero photo is the Largest Contentful Paint element, and with the builder’s render-blocking styles on top of it, First Contentful Paint is 5.1 s and Largest Contentful Paint is 7.8 s under mobile throttling. A compressed mobile hero and inlined critical CSS are the fix, and they are the priority here.

PageSpeed Insights report for Pittman Investigations on desktop: Performance 93, Accessibility 88, Best Practices 100, SEO 92, First Contentful Paint 0.9 s, Largest Contentful Paint 1.5 s, Total Blocking Time 0 ms, Cumulative Layout Shift 0.031

Pittman Investigations

Desktop .Performance 93 . Best Practices 100

PageSpeed Insights report for the same site on mobile: Performance 60, Accessibility 87, Best Practices 100, SEO 92, First Contentful Paint 5.1 s, Largest Contentful Paint 7.8 s, Total Blocking Time 20 ms, Cumulative Layout Shift 0.077

Pittman Investigations

Mobile .Performance 60 . paint-time bound, fix scoped

A closer look

The home page, top to bottom.

Full-length capture of the Pittman Investigations home page

The full home page.

Outcome

What it does now

The site reads as discreet and credible, puts a free phone consultation front and centre, lays out the services, and lets existing clients pay a retainer online. Desktop is a healthy 93. The mobile hero image and the render-blocking styles behind it are the work that stands between this and a green mobile score.

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